Consumers Lean on Loyalty Participation in retail loyalty programs increases, especially among Millennials, as consumers look for savings.
Eddie Bauer, the outdoor-clothing chain, filed for Chapter 11 bankruptcy protection yesterday.
Using the Recession as an Opportunity A primary theme of the high-energy general session on Day Two of the Nielsen Consumer360 conference was encouraging attendees to use the current recession as a learning opportunity, in order to build better relationships with consumers and/or reinvent business models.
Partner Relationship Management White Paper Released April 21, 2009 Innoveer white paper focuses on ways to optimize partner relationships to eliminate inefficiencies, increase market share and revenue and ensure higher levels of customer and partner satisfaction.
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