The B2B "Bad Economy" Cure: Five Reasons Why Now Is the Time to Embrace New Product Blueprinting October 09, 2008 Keeping the customers you already have is difficult in an age of consumer anxiety, vise-tight budgets and suddenly-Scrooge-like bankers. But actually growing your company in the way it needs to be grown in order to thrive long-term, well, it can feel like an impossible feat.
The Greenest Incentive of Them All October 08, 2008 IMEX calls for entries for awards program that honors positive environmental practices in the meetings and incentive industry.
Marketing Lowdown: Marketing the Firm October 07, 2008 This column is dedicated to attorneys—that often maligned brunt-of-a-thousand-jokes group of pinstriped sharpsters. They need marketing advice, too.
A Marketing Miracle Cure: Gamma Women October 03, 2008 With the economy turned on its head, marketers just don't know what to do anymore. But researchers may have discovered the cure to this ailing market—interconnected women. And marketing to a web of women might just stick.
Making Your Direct Mail Campaigns More Cost-Effective September 29, 2008 The key to marketing under budget is careful planning, re-thinking your offerings and knowing how to reach qualified buyers in the most appropriate—though not necessarily the most expensive—way.
Market Data Bible Returns for '08 September 05, 2008 Following a three-year absence, the Survey of Buying Power—a compendium of nationwide consumer data—has returned for 2008.
Training's Technology in Action Conference Nov. 11 -
Nov. 14, 2008 San Jose , CA Learn enterprise-level strategies and best practices for deploying effective learning technologies. Hosted by learning-tool research guru Bryan Chapman, attend to see award-winning learning—in action—first hand.
Training Magazine Institute 2008 Dec. 03 -
Dec. 05, 2008 Buena Vista Palace Hotel and Spa Orlando, FL Training Magazine Institute brings you the most popular face-to-face skill-building certificate programs from Training magazine, including certificates for classroom training, e-learning, strategy building, and more.
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