Industry Guides Toolkit Industry Contacts Events & Expos Publications Blogs Newsletter
ManageSmarter - Sales Incentive Programs - Sales Marketing Management Skills - Employee Motivation Articles
Members Sign-in
Not a Member?
Sign-up
Incentive: Travel
SAVE | EMAIL | PRINT | MOST POPULAR | RSS FeedsRSS | SAVED ARTICLES | REPRINT

New Name, New Tools…Same Travel Service
July 21, 2008
Edited by Jeremy Cohen
Users of Expedia Corporate Travel are likely experiencing a double-take right about now, owing to the online booking site's recent name change to Egencia. But in spite of the switch—undertaken to differentiate the service from the Expedia leisure travel offering—business travelers aren't in for as dramatic a change as they may be expecting (or fearing).

While changes to the site's look and feel are already in place, the site functionality will remain consistent. The process of planning and booking travel will be the same as before, only now with the incorporation of Egencia design elements. Travel consultants will also begin answering calls using the Egencia name at that time.

To further differentiate the new brand, several new traveler features are also being launched:

• SeatGuru seatmap information, for help finding the best seat on every flight.

• Business traveler-friendly hotel reviews from properties around the world.

• TripAdvisor business traveler tools, to assist in making informed decisions during the trip-planning process.

To learn more about Egencia and its new business traveler tools, visit expediacorporate.com/daily/release/default_traveler.asp.


Incentive Magazine

SUBSCRIBE | ADVERTISE
Contact Incentive Magazine about this article at
info@managesmarter.com
SAVE | EMAIL | PRINT | MOST POPULAR | RSS FeedsRSS | SAVED ARTICLES
Back to Incentive Index


What's new on ManageSmarter.com

Top Manage Smarter Stories
Soapbox: What's Your Assessment Strategy?
September 05, 2008
Marketing Lowdown: Is Your Marketing Filled With Clutter
September 05, 2008
Market Data Bible Returns for '08
September 05, 2008