Grow Lake Tahoe September 26, 2008 One perennial incentive destination is seeing some new faces.
By Leo Jakobson
The most important new property coming online in 2009 in Lake Tahoe is The Ritz-Carlton Highlands, Lake Tahoe, opening late next year. The 173-room, ski-in, ski-out property will be the first five-star resort in the already upscale destination, which was named the top destination in the U.S. by TripAdvisor this spring. The Ritz-Carlton Highlands, Lake Tahoe, will include a 20,000-square-foot spa with 16 treatment rooms, indoor and outdoor treatment rooms a private pool and whirlpool tubs.
The new five-star resort is already providing the destination as a whole a bump in credibility with the highest-end incentive planners, according to Jason Neary, director of conference sales of the North Lake Tahoe Visitors' Bureau. And that will benefit the region as a whole, he adds.
Several other properties have recently completed extensive renovations, including The Resort at Squaw Creek and the Hyatt Regency Lake Tahoe.
Consumers Lean on Loyalty Participation in retail loyalty programs increases, especially among Millennials, as consumers look for savings.
Podcast: Challenges and Opportunities for the Hospitality Industry Bjorn Hanson, clinical associate professor of the Preston Robert Tisch Center for Hospitality, Tourism, and Sports Management at the School of Continuing and Professional Studies at New York University, discusses strategies for new hotel brands, the lodging industry’s response to consumers’ new frugality, and when things will start getting better for the hospitality industry.
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